Sometimes we forget that independent representatives are not employees. Recruiting is different from hiring employees. Understanding the difference is very important to both direct selling companies and independent representatives. When we forget about the difference, our expectations don’t match reality and then we can get cranky. The Difference Don’t get cranky. Instead, watch the video… [Read More]
Is Your Company A Bad Actor Or A Good Actor?
A bad actor is a direct selling company that is operating illegally, unethically or both. How do you know if your company offers a “get rich quick” pyramid scheme or a legal and ethical direct selling income opportunity? One way to find out is to thoughtfully evaluate your company using our “Don’t Do” list. You… [Read More]
Compensation Plans: Structure Matters
In compensation plans, there are positions of achievement we call titles or ranks. To qualify for them, independent representatives meet volume and structure requirements. Both are measurements of organization performance. A volume requirement is a measurement of volume from (a) an individual independent representative, (b) a group of independent representatives within one’s downline, or (b)… [Read More]
MLM Software Videos
Here are several videos on MLM software that Jay Leisner, President of Sylvina Consulting, has recorded for you. In 1986, Jay began his career in direct selling by working for a major direct selling software provider. As a software developer, project leader and business analyst, Jay worked closely with new and established network marketing and… [Read More]
At What Point Do I Ask A Direct Selling Business Consultant For Help?
I bet you have already put a lot of time, money and energy into your party plan or network marketing company. It’s your baby, but it’s hard to be a good parent when you haven’t done this before. Indeed, there is a lot to learn. When Should I Ask For Help? When you are just… [Read More]
Compensation Plan Videos
Here are 27 videos on compensation plans that Jay Leisner, President of Sylvina Consulting, has recorded for you. Compensation plans are one of the most important ingredients in the recipe for direct selling company success. The more you know about multilevel compensation plans, the better. About Jay Leisner Jay Leisner is a top direct… [Read More]
Considering Compensation Plan Changes?
Whenever a direct selling company is considering changing its compensation plan, there are reasons that this is happening. Either there are problems that need to be fixed, or goals that need to be met, or both. Answer This Question Do you have compensation plan problems that need to be fixed or goals that need to… [Read More]
Are Leaders Born Or Grown: Why This Matters
There are two schools of thought regarding leadership. One says leaders are born, that is, they have innate qualities predetermined at birth. Leadership is preordained, like eye color. The other school of thought believes that leadership is a skill. Like spelling, leadership can be learned. Everyone wants more leaders, but how do you get them?… [Read More]
Why You Should Focus On Customers
Customers are vital to the health of all businesses. Direct selling companies have two types of customers – those who are representatives of the companies themselves and those who are not. Watch our video to learn more about pricing structures and how customers are good for business. Learn my recommended strategies you can take to… [Read More]
9 Tales That Teach
Over the years that I’ve worked to improve party plan and network marketing companies, I’ve seen the results of mistakes made by others with good intentions. Admiral Rickover once said, “Learn from the mistakes of others. You can’t live long enough to make them all yourself.” I agree. There is wisdom to be learned from… [Read More]
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