There are two worlds in which you live – the “Performance Zone” and the “Learning Zone.” In his TED talk, Eduardo Briceño talks about these two zones and why it’s important for you to spend time in both of them. When we go into the Learning Zone, we make a decision to spend some time… [Read More]
The Difference Between Recruiting And Hiring Employees
Sometimes we forget that independent representatives are not employees. Recruiting is different from hiring employees. Understanding the difference is very important to both direct selling companies and independent representatives. When we forget about the difference, our expectations don’t match reality and then we can get cranky. The Difference Don’t get cranky. Instead, watch the video… [Read More]
Is Your Company A Bad Actor Or A Good Actor?
A bad actor is a direct selling company that is operating illegally, unethically or both. How do you know if your company offers a “get rich quick” pyramid scheme or a legal and ethical direct selling income opportunity? One way to find out is to thoughtfully evaluate your company using our “Don’t Do” list. You… [Read More]
Compensation Plans: Structure Matters
In compensation plans, there are positions of achievement we call titles or ranks. To qualify for them, independent representatives meet volume and structure requirements. Both are measurements of organization performance. A volume requirement is a measurement of volume from (a) an individual independent representative, (b) a group of independent representatives within one’s downline, or (b)… [Read More]
15 Reasons To Attend The Direct Selling Edge Conference
Q: What is the Direct Selling Edge Conference? A: This conference is a unique two-day school for new and established direct selling company owners and employees to learn how to better operate their businesses. Q: Who should attend? A: If you currently are, or will be, an owner, executive, or employee of a network marketing,… [Read More]
Understand Why People Choose To Sponsor
One of the most misunderstood behaviors in direct selling is the sponsoring behavior. Sponsoring, also known as recruiting, is the introduction of a direct selling company to a prospective independent sales representative. People choose to sponsor others when it is in their best interest to do so. Why People Sponsor Let’s examine separately each of… [Read More]
MLM Software Videos
Here are several videos on MLM software that Jay Leisner, President of Sylvina Consulting, has recorded for you. In 1986, Jay began his career in direct selling by working for a major direct selling software provider. As a software developer, project leader and business analyst, Jay worked closely with new and established network marketing and… [Read More]
At What Point Do I Ask A Direct Selling Business Consultant For Help?
I bet you have already put a lot of time, money and energy into your party plan or network marketing company. It’s your baby, but it’s hard to be a good parent when you haven’t done this before. Indeed, there is a lot to learn. When Should I Ask For Help? When you are just… [Read More]
Compensation Plan Videos
Here are 27 videos on compensation plans that Jay Leisner, President of Sylvina Consulting, has recorded for you. Compensation plans are one of the most important ingredients in the recipe for direct selling company success. The more you know about multilevel compensation plans, the better. About Jay Leisner Jay Leisner is a top direct… [Read More]
Considering Compensation Plan Changes?
Whenever a direct selling company is considering changing its compensation plan, there are reasons that this is happening. Either there are problems that need to be fixed, or goals that need to be met, or both. Answer This Question Do you have compensation plan problems that need to be fixed or goals that need to… [Read More]
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