Recruiting is one of the most important behaviors we want to see from our independent representatives. Without recruiting, your direct selling company’s sales force will shrink. To grow or to stay the same size, all direct selling companies need new recruits. Recruiting can be performed by new representatives, representatives in the business awhile, new… [Read More]
Who Are Your Recruiters?
Direct selling companies like to count new recruits and they like to count recruiters, too. While the counts of recruits and recruiters are good to know, what is even more important is discovering some very specific information about your recruiters. Data Tells All At Sylvina Consulting, we improve compensation plans, but before we can improve a… [Read More]
Master Distributors: Good Or Bad
A master distributor is the person you put at the top of your genealogy, the one in whose downline every other independent representative will be placed. Master distributors are optional. Should your company have a master distributor? In this post, I’ll explain the pros and cons to such an arrangement. Then, you can decide what’s… [Read More]
What Will I Learn At Direct Selling Edge?
The Direct Selling Edge Conference has become the best and most informative two-day school for new and young network marketing and party plan companies. MLM lawyer Kevin Thompson of ThompsonBurton and MLM compensation plan consultant Jay Leisner of Sylvina Consulting invite owners and employees of network marketing and party plan companies to attend their two-day direct… [Read More]
How To Grow Your Company Faster
If you have a direct selling company, you probably want it to grow faster. Faster means more reps, more sales, more sales per rep, and more retention. So, how do you get all of these mores? First, you need to be ready for growth. How To Get Ready For Growth Let’s discuss products and services… [Read More]
It’s Not Too Late – The Direct Selling Edge Conference
A Wise Decision Your time and money are valuable, so spend them wisely. If you could trade only two days of your time for information that will help your business for years, would you do it? I believe you would. That is why you should spend two days at the Direct Selling Edge Conference on… [Read More]
All About Fast Start Programs
The success of all direct selling companies depends on the performance of their new independent representatives. What can companies do to help their reps off to a good start? One of the answers is a Fast Start Program. While network marketing and party plan direct selling companies have much in common, when it comes to… [Read More]
Ask Victoria: How Is Recruiting Different From Hiring Employees?
Sometimes we forget that independent representatives are not employees. Recruiting is different from hiring employees. Understanding the differences is important. How You Find Them Most employees are hired by placing an ad (online or in a printed publication). Recruiting is most often done in person, people talking with people. The Approach Hiring most often requires… [Read More]
7 Must Have’s For A Recruiting Culture
A direct selling executive recently told me, “We don’t have a recruiting culture.” What exactly is a recruiting culture? The simple definition is a high rate of early recruiting. To have a recruiting culture, a company must do all of the following: Provide enough information and support early in the life of new representatives so… [Read More]