At some time in your life, you’ve probably read about what it takes for a project to be successful. Equally important, however, is knowing what you should not do. Whether your project is an MLM software implementation, the launch of a new direct selling company or the relaunch of one, a marketing campaign, or anything else…
MLM Software Shopping: Questions To Ask
Shopping for software for your network marketing or party plan company is a lot like shopping for a spouse. To choose the right MLM software for your company, you need to ask the right questions. In this post, there are questions you should ask (a) yourself, (b) prospective software providers, and (c) clients of prospective…
Ask Victoria: When Is It OK To Launch With A Multiplier Less Than Five?
Your profitability as a direct selling company and the richness of your multilevel compensation plan each depend on your multiplier. What Is A Multiplier Your multiplier is the average number you get when you divide the retail price by your landed cost. For example, if the retail price for an item is $50 and your…
Next Year: What Matters Most
As each new year approaches, there is societal pressure to make one or more New Year’s resolutions. Perhaps you have felt it, or maybe even someone has asked you what are yours. As MLM consultants, we feel the pressure, too. Most Popular New Year’s Resolutions According to the web portal of the United States government,…
Ask Victoria: Where Can I Send My Employees To Learn More About Direct Selling?
Did you know that the average employee of a direct selling company has never worked for a network marketing company or a party plan company like yours before? This means you have employees who don’t know enough about direct selling. Where can they go to learn what they need to know to make big contributions…
Direct Selling: Positives and Negatives
Whenever I need to make an important decision, I look carefully at the positives and negatives. Analysis is a skill we use every day when we serve the needs of our clients, both startups, and established direct selling companies. If you are thinking about starting a network marketing or a party plan company, you might be…
Ask Victoria: What Is The Cooling Off Rule?
As a direct selling company, you need to know about the Federal Trade Commission’s Cooling-Off Rule. There are very specific steps you must follow to be in compliance with this federal law. It’s All About Changing Your Mind If a customer buys something at a store and later changes his or her mind, the merchandise…
Never Put Yourself Into Your Company’s Genealogy
Most of the articles I have written over the last 28 years while working with network marketing and party plan direct selling companies haven’t been controversial. This is NOT one of them. The Issue Several times each year, we learn that a client of ours or a prospective client is planning to (or already has)…
How To Price For Reps And Customers
One of the important decisions you will need to make for your new direct selling company is how to set prices for sales to your independent representatives and their customers. In this article, we’ll talk about options and provide you with some wisdom to help you in making your pricing decisions. Party Plan If yours…
Direct Selling School For Companies – February 2016
The Direct Selling Edge Conference is a two-day school for new and young network marketing and party plan companies. If you are starting or even just thinking about starting a direct selling company, this is the place to go for pure education to get the knowledge you need to know to be successful. If your…
Ask Victoria: When Should I Ask A Direct Selling Business Consultant?
My guess is that you have already put a lot of time, money, and energy into your party plan or network marketing company. It’s your baby, but it’s hard to be a good parent when you haven’t done this before. You may be wondering when is it time to ask a direct selling business consultant…
Pilot Programs For Direct Selling Companies
What Is A Pilot Program? A pilot program is a group of activities planned as a test or a trial of a business model. Some party plan companies and network marketing companies choose to conduct a pilot program before officially launching their direct selling companies. Why Do A Pilot? The more you know about your…