Party plan companies have always generated a large percentage of their sales from purchases by retail customers. Retail customers, by definition, are non-participants in the income opportunity. Network marketing companies, on the other hand, traditionally have sold their products mostly to distributors. In fact, some network marketing companies don’t even have retail customer prices. Others…
Is Your Direct Selling Website Working Well For You?
According to Wikipedia, a website is a “collection of related web pages, images, videos or other digital assets that are hosted on one web server, usually accessible via the Internet.” That’s the simple definition, but a website is really much more than that. For direct selling companies, a website is also your front door for current and…
Recruiting at the Party
When and How to Do It At home parties, we want consultants to sell products, obtain bookings for future parties, and introduce the income opportunity to others. Here are some tips you can share with your sales force on how to recruit at parties. 1. Before you arrive, be sure you are “dressed for success.”
Ask Victoria: When Is The Best Time To Acquire MLM Software?
As you move forward to build your network marketing or party plan company, you’re probably thinking about sourcing MLM software. Your choice of a software provider is one of those big and important decisions that you need to make carefully and at the right time. So, when is the best time to acquire your MLM…
Ask Victoria: Should I Be in the Trenches?
When I consult with direct selling businesses and they tell me that their recruiting and sales are down, the first questions I ask are, “Have you gone to a party with any consultants lately?” and “Have you scheduled any parties yourself?” I am amazed at how often I hear an owner say, “No.” To me,…
Direct Selling – The Big Event
Where can you experience… Presentations for direct selling companies on sales, recruiting, field leadership, and financial management? Keynote speakers Suze Orman, Maya Angelou, Andrea Jung, and John Maxwell? An exhibit hall with 140 suppliers to the direct selling industry? All of these and more will be found at the largest event of the year for…
Ask Victoria: Is My Product Good for Direct Sales?
Not every type of product is ideal for the direct selling channel. Some are clearly better than others. If you’re going to introduce a new product, let it be a good one for direct selling. To find out, ask yourself these questions: Can your independent representatives easily learn the benefits and features of your product?…
Be A Company Hero!
Increase Profits by Saving Money Vendor inbound freight costs are often viewed as an insignificant part of overall inventory costs. However, in many companies, inbound freight expenses can be as high as 4% or more of gross sales. For example, a company with $20 million in annual sales may spend up to $800,000 on inbound…
Policies and Procedures
“I wouldn’t join a network marketing company if its policies and procedures were more than five pages long.” These words were spoken at a conference for new network marketing companies. What was the speaker thinking?
Ask Victoria: When can I use another company’s compensation plan?
If you are considering using another company’s compensation plan, exactly the same or with a few changes, I would ask you these questions: Are your 1. total budget for field compensation 2. understanding of different types of compensation plans identical as compared to those of the other company? Are your 3. products…