Where can you go to learn all about compensation plans, legal considerations, MLM software, social media, merchant accounts, tax obligations, and more? If you are starting a new direct selling, party plan, or network marketing company, you are hereby invited to join Sylvina Consulting, MLM attorney Kevin Thompson, and other direct selling professionals at the…
Canada and Multilevel Marketing
It’s different in Canada, really. If you thought the laws applicable to multilevel marketing companies in Canada are the same or similar to those in the USA, you’d be mistaken!
Is Your Compensation Plan Broken?
How do you know if it’s broken? In this post, I will explain the symptoms of a broken compensation plan, but first, let’s explore what a compensation plan is supposed to do for your company. Purposes of Compensation Plans Compensation plans should encourage and reward specific behaviors. These behaviors include: Personally purchasing your products or…
Can We Have A Simple Compensation Plan?
Simple MLM compensation plans are attractive because they are easy to explain. Unfortunately, simple compensation plans don’t motivate all of the behaviors that we want from a direct selling sales force. For example, a compensation plan that provides one level of compensation on the sales volume of others doesn’t motivate representatives to teach people…
All About Hostess Programs
Hostess programs are indeed like mini compensation plans for hostesses. They are designed to motivate specific behaviors. What behaviors are we talking about?
How to Offer Good Choices to Your Independent Reps
If you are like many direct selling companies, you may be offering choices to your independent representatives. If you do, make sure they are good ones! Good Choices A good choice is a choice that can be made easily, with no bad feelings afterward. For example, if you offered two starter kit options, one for…
Ask Victoria: What Should I Do First?
If you have an idea for a new direct selling company, you may be asking this question. It’s easier if you have some steps to follow. Here are 12 of them: Chinese proverb: “The palest ink is better than the best memory.” Write down your idea to help give it clarity and as the proverb…
A Balanced Compensation Plan
A balanced compensation plan is a compensation plan that rewards new representatives, business builders, and leaders appropriately for the specific behaviors it is designed to motivate. Specific Behaviors All multilevel compensation plans should motivate and reward these specific behaviors: Personally purchasing your products or services Selling to customers (non-participants of the income opportunity) Introducing the…
Ask Victoria: Can You Suggest a Great Gift?
The holiday rush is on and you have been wondering what to get your wife, your husband… Oh wait, what about you? Throughout the year, we have spouses call us to ask about our services and how we may help their loved ones. While we provide a wide range of consulting services, my first response…
7 Must Have’s For A Recruiting Culture
A direct selling executive recently told me, “We don’t have a recruiting culture.” What exactly is a recruiting culture? The simple definition is a high rate of early recruiting. To have a recruiting culture, a company must do all of the following: Provide enough information and support early in the life of new representatives so…
Ask Victoria: Why Is The Direct Sales Attrition Rate So High?
The rate of attrition of independent representatives of direct selling companies is high for many reasons. Here are several of them: Direct selling is a “sales” job, but the average person joining a direct selling company may not view herself as a “salesperson.” While people are often led to believe that it is easy and…
Take The “Survival Test”
Did you know that successful network marketing companies depend on the presence of purchasers who buy the company’s products or services (and continue to do so) while they are making little or no money through the company’s income opportunity?