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You are here: Home / Direct Selling Events / Why You Should Read Our Book And Attend Our Conference

Why You Should Read Our Book And Attend Our Conference

March 26, 2018 By admin Leave a Comment

Direct selling teams of all sizes benefit from the advice, creativity, knowledge, perspective, wisdom, and consulting services offered by Sylvina Consulting.

Whether you are starting or running your business as a team of one, two, or more, Sylvina Consulting can help you to successfully build, launch, or grow your network marketing or party plan direct selling company.

Two of our cornerstone offerings are our 250-page “how-to” book and our educational Direct Selling Edge Conferences for companies.

The information in our book is different from the information presented at our conferences.

Our Book

Direct Selling Startup GuideOur 250-page book, Start Here: The Guide To Building And Growing Your Direct Selling Company, walks you through the steps of building a direct selling company.

Each of the 15 chapters gives you knowledge and direction, asks you thought-provoking questions to help you to make key business decisions, provides examples, and tells you what to do next.

Your greatest challenge is you don’t know what you don’t know.  Our book will help you with that and much more.

Our book is priced at $299 plus shipping. Included with each guide is an hour of professional direct selling consulting, a $200 bonus value.

Did you know that our book is available in English and Spanish?

Our Conference

Held since 2011, the Direct Selling Edge Conference is a direct selling school for companies like yours that is held three times yearly in different cities in the USA.

Unlike our book, at the conference, we don’t walk you step-by-step through what you need to do to start a company. Instead, our faculty members drill down very deeply into the most important topics everyone needs to know a lot about.

Topics covered in depth include compensation plan design (two sessions), legal issues (two sessions), social media, initial recruiting, founder programs, project management, how direct sellers think, compliance, and software.

At the end of the second day, you will have an opportunity to ask questions of our speaker panel where we answer as many questions as possible.

At the end of both days, there are two hours of private appointment times reserved when you can meet with conference faculty members.

Conference tickets for two full days of education for companies are $200 or less per ticket.

Two Kinds of Learning

I like to say our book is like undergraduate school (many topics down to a specific level of depth), while our conference is like graduate school (fewer topics, but a deeper dive).

Don’t Choose Just One

If you think you know 80% of what you need to know, you still need to learn the remaining 20% to be successful. All great leaders are also students.

If you are truly serious about starting your network marketing or party plan company right or doing the right things now if you’ve already launched, then you should read the book and register to attend the conference.

Does The Order Matter?

The best part is that the order of the two learning opportunities doesn’t matter.

Some buy the book first and then attend the conference, and others start with the conference. If you haven’t experienced either just yet, I would start with the book and then attend the earliest conference you can.

More about our book.

More about our conferences.

Filed Under: Direct Selling Events, Training Tagged With: direct selling, direct selling edge, education for companies, start here

About Jay Leisner

P15Jay Leisner, the President of Sylvina Consulting, is a top compensation plan and direct selling expert, a trusted adviser to new and established network marketing and party plan companies. For more than 30 years, Jay has enjoyed assessing and improving network marketing, party plan and referral marketing companies across the globe.

Direct Selling Startup GuideJay Leisner and Victoria Dohr authored the top-rated book for new and young network marketing, referral marketing, and party plan companies, "Start Here: The Guide to Building and Growing Your Direct Selling Company".

Available in English and Spanish. This startup guide contains 250 pages of wisdom that will guide you through the right steps to start and continue on your journey to build a successful direct selling company.

You will save thousands of dollars and hundreds of hours of your time using the information you will read in our book.

In 1986, Jay began his career in direct selling by working for a major direct selling software provider. First as a software developer and later as a project leader and a business analyst, Jay worked closely with new and established network marketing and party direct selling companies to provide them with software solutions to meet their unique requirements.

Jay contributed in many ways to the success of large implementation projects for many companies. Jay also worked with dozens of smaller companies to assist each of them in various capacities to provide them with the systems they needed to help their businesses to grow faster.

Along the way while working with them, he learned the secrets of successful direct selling companies and the challenges faced by them. In true entrepreneurial spirit, Jay’s decision in 1999 to start Sylvina Consulting as a direct selling consulting company was driven by what he saw was a need for answers, advice, and solutions.

In 2004, 2006, 2009, 2014, and 2018, Jay gave presentations on compensation plans, recognition, and field leadership development at conferences held by the US Direct Selling Association.

He traveled to South Africa in 2015, 2016, and 2017 to conduct workshops on compensation plan design and recognition programs for member companies of the South African Direct Selling Association.

In 2017, Jay spoke at the Canadian Direct Sellers Association Meeting on the importance of recognition.

More than just a compensation plan expert, Jay is exceptionally skilled at advising new and established companies on business strategies. Before offering advice or solutions, he asks important questions to understand each client’s specific concerns and goals.

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