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You are here: Home / Archives for direct selling

Ask Victoria: What Should I Do First?

June 1, 2010 By admin Leave a Comment

If you have an idea for a new direct selling company, you may be asking this question. It’s easier if you have some steps to follow. Here are 12 of them: Chinese proverb: “The palest ink is better than the best memory.” Write down your idea to help give it clarity and as the proverb…

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Visit With Oxyfresh and Scentsy!

February 10, 2010 By admin Leave a Comment

Join us on March 17th and 18th in Boise, Idaho at the Direct Selling Association’s “Companies in Focus” Seminar for a close-up, personal look at how three direct selling companies –  Melaleuca, Oxyfresh, and Scentsy –  each operate. The agenda features company facility tours, educational sharing sessions with company leadership, and plenty of Q &…

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Ask Victoria: What Advice Do You Give Most Often To Established Direct Selling Companies?

January 5, 2010 By admin Leave a Comment

As a senior consultant at Sylvina Consulting, each week I talk with many executives of party plan and MLM companies.  I hear firsthand about a company’s successes and challenges.  I love direct selling because it’s a people business. Sometimes, a company has a specific issue or group of issues in which our help is requested. …

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The Best Measurement for Predicting Growth

November 24, 2009 By admin Leave a Comment

Direct selling companies measure their businesses in many ways. While monthly sales are a good measure of a company’s month-to-month or year-to-year performance, it isn’t the best measurement for predicting the future. The best measurement for predicting the future of a direct selling company is the number of leaders in your sales force. This is…

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Ask Victoria: Can You Suggest a Great Gift?

November 24, 2009 By admin Leave a Comment

The holiday rush is on and you have been wondering what to get your wife, your husband… Oh wait, what about you? Throughout the year, we have spouses call us to ask about our services and how we may help their loved ones. While we provide a wide range of consulting services, my first response…

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7 Must Have’s For A Recruiting Culture

October 22, 2009 By admin 2 Comments

A direct selling executive recently told me, “We don’t have a recruiting culture.” What exactly is a recruiting culture?  The simple definition is a high rate of early recruiting. To have a recruiting culture, a company must do all of the following: Provide enough information and support early in the life of new representatives so…

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Ask Victoria: Can Rapport-Building Be Taught?

September 23, 2009 By admin Leave a Comment

It is imperative that direct selling business owners and independent consultants build rapport with customers, representatives, and potential recruits. What exactly is rapport? rap•port (noun) Definition:  friendly relationship: an emotional bond or friendly relationship between people based on mutual liking, trust, and a sense that they understand and share each other’s concerns. Successful business owners…

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Ask Victoria: How Do Direct Selling Company Owners Communicate Their Vision to Staff and Independent Representatives?

July 16, 2009 By admin Leave a Comment

Walt’s nephew, Roy Disney, said, “It’s not hard to make decisions when you know what your values are.” As the owner of a network marketing or party plan company, you probably want everyone to share the vision you have for your company.  How do you do that? It’s best to start by defining your values. …

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Ask Victoria: Should I Be in the Trenches?

April 15, 2009 By admin Leave a Comment

When I consult with direct selling businesses and they tell me that their recruiting and sales are down, the first questions I ask are, “Have you gone to a party with any consultants lately?” and “Have you scheduled any parties yourself?” I am amazed at how often I hear an owner say, “No.” To me,…

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Direct Selling – The Big Event

April 15, 2009 By admin Leave a Comment

Where can you experience… Presentations for direct selling companies on sales, recruiting, field leadership, and financial management? Keynote speakers Suze Orman, Maya Angelou, Andrea Jung, and John Maxwell? An exhibit hall with 140 suppliers to the direct selling industry? All of these and more will be found at the largest event of the year for…

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Ask Victoria: When can I use another company’s compensation plan?

February 15, 2009 By admin Leave a Comment

If you are considering using another company’s compensation plan, exactly the same or with a few changes, I would ask you these questions: Are your 1.   total budget for field compensation 2.   understanding of different types of compensation plans identical as compared to those of the other company? Are your 3.    products…

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