Before you can improve your party plan or network marketing company, you should first assess your business. This first step is very important. Step One: Assessment An assessment is an evaluation. An evaluation includes taking the right measurements. In our work as MLM consultants and party plan consultants, we use a set of Key Operating…
All About Fast Start Programs
The success of all direct selling companies depends on the performance of their new independent representatives. What can companies do to help their reps off to a good start? One of the answers is a Fast Start Program. While network marketing and party plan direct selling companies have much in common when it comes to…
Ask Victoria: How Is Recruiting Different From Hiring Employees?
Sometimes we forget that independent representatives are not employees. Recruiting is different from hiring employees. Understanding the differences is important. How You Find Them Most employees are hired by placing an ad (online or in a printed publication). Recruiting is most often done in person, with people talking with people. The Approach Hiring most often…
Ask Victoria: Why Should Direct Selling Companies Send Newsletters?
In these days of instant communication, you might be wondering if newsletters are “old school” and if your direct selling company should stop creating and sending them out. The answer is absolutely not.
Ask Victoria: Can You Suggest a Great Gift?
The holiday rush is on and you have been wondering what to get your wife, your husband… Oh wait, what about you? Throughout the year, we have spouses call us to ask about our services and how we may help their loved ones. While we provide a wide range of consulting services, my first response…
7 Must Have’s For A Recruiting Culture
A direct selling executive recently told me, “We don’t have a recruiting culture.” What exactly is a recruiting culture? The simple definition is a high rate of early recruiting. To have a recruiting culture, a company must do all of the following: Provide enough information and support early in the life of new representatives so…
Ask Victoria: Should I Be in the Trenches?
When I consult with direct selling businesses and they tell me that their recruiting and sales are down, the first questions I ask are, “Have you gone to a party with any consultants lately?” and “Have you scheduled any parties yourself?” I am amazed at how often I hear an owner say, “No.” To me,…