Communication with the field is one of many vital ingredients in the success formula for direct selling companies.
It should start within minutes of receipt of a new representative’s application. An automated email from your company should be sent confirming acceptance of the application, along with some words of thanks and excitement.
In the starter kit, there is another opportunity to communicate with the representative and make a good first impression. Even better, you have the opportunity to reduce the percentage of unopened kits by placing words of encourage, welcoming the new representative, on the outside of the box!

