Call 503.244.8787
FREE Report Newsletter Sign up Se Habla Espanol
Sylvina Consulting "Sylvina Consulting has been an invaluable source
of knowledge, insight, and strategic advice."

F.A.
Home About Clients MLM Consulting Party Plan Consulting Request Information Article Library Resources Industry Events FAQ

 


Sylvina Consulting Blog

Insights for network marketing, MLM, and party plan companies

Archive for the ‘Communication’ Category

A Recipe for Successful Team Conference Calls

Tuesday, July 20th, 2010

Like a cake, the secret for a successful team conference call depends on the right mix of ingredients.

Whether the call is to be held by the company with its top leaders, or by a leader with her team, our recipe works for both.

1. Start on Time with a Roll Call

When you start with the collection of the names of participants, you will encourage your representatives to get on the call on-time and not to be late!

(more…)

Your Business: Marathon or Sprint?

Tuesday, June 1st, 2010

Building or growing a business is very much like running a race.

Are you running a marathon or a sprint? The answer is important. Let’s find out if you’re in the right race.

A Marathon

If your business is like a marathon, your focus is on a finish line many years out. You realize in order to get to that finish line, you’ll need to build up endurance.

Pacing yourself is crucial. Finishing the race alive and healthy is more important than rushing to achieve a short-term goal.

A Sprint

If your business is like a sprint, speed of execution is most important. Your focus is on achieving short-term goals quickly. To reach them, you’ll run as fast as you can for a short period of time. What matters today is the next three months. The next race is out of mind.

(more…)

Rules of Recognition

Tuesday, April 20th, 2010

As a direct selling company, one of your primary goals should be to attract and retain your independent sales representatives.

Distributors and consultants are not employees who report to work each day with regular contact with their supervisors. They are independent contractors who are operating their own businesses. This means that all of what they do is truly up to them.

A Recognition Business

Money will help to keep your representatives working, but it’s not enough!

(more…)

Ask Victoria: What Is Rapport?

Tuesday, April 20th, 2010

Rapport is what we all seek. It can help bring us harmony and balance into our daily lives. Rapport is part of the foundation on which we build our success in life and in business.

What exactly is rapport?

rapport (noun)

Definition: friendly relationship: an emotional bond or friendly relationship between people based on mutual liking, trust, and a sense that they understand and share each other’s concerns.

Take a look at your closest friends. How did meet them? What did you like about them? What was the rapport-builder? Kids? Work? Hobbies?

Build Rapport Yourself

(more…)

MLM Startup Guide

Tuesday, January 5th, 2010

If you are starting a network marketing or home party plan company, you may be looking for an MLM Startup Guide and the best resources to help you to create, launch and grow your new business.

Start Here: A Guide for Starting Your Own Home Party Plan or Network Marketing Company is a 250-page workbook that was written to give you a well-grounded start on your new direct selling business.  Each chapter includes essential information, a series of thought-provoking questions to direct you to action, examples and suggested next steps.

(more…)

Ask Victoria: Can Rapport-Building Be Taught?

Wednesday, September 23rd, 2009

It is imperative that direct selling business owners and independent consultants build rapport with customers, representatives and potential recruits.

What exactly is rapport?

rap•port (noun)

Definition:  friendly relationship: an emotional bond or friendly relationship between people based on mutual liking, trust, and a sense that they understand and share each other’s concerns.

Successful business owners build rapport with their sales force every day.  They realize that rapport is a vital element in their recipe for business success.

Can direct selling companies teach the importance of rapport to their independent representatives?

I believe the answer is YES.

I suggest the following steps are taken:

1. Explain the importance of rapport, that people buy from people they like and that rapport-building is the process of discovering common interests.

2. Teach by example.

3. Emulate the tone of voice, the cadence of speech, the volume, and the pace of the conversation with others.

4. Seek and find a comfort zone of topics for both you and the potential customer or sponsored representative.  Examples are career, hobbies, pets, photography, kids, vacation spots, etc.

5. Have established representatives share examples of role play to encourage new representatives to practice role playing with others

Ask Victoria: How Do Direct Selling Company Owners Communicate Their Vision to Staff and Independent Representatives?

Thursday, July 16th, 2009

Walt’s nephew, Roy Disney, said, “It’s not hard to make decisions when you know what your values are.”

As the owner of a network marketing or party plan company, you probably want everyone to share the vision you have for your company.  How do you do that?

(more…)

How to Survey a Direct Selling Sales Force

Sunday, June 28th, 2009

What are they thinking? If you’re not asking this question about your salesforce, you should be!

While some of your representatives will share their concerns and compliments with you, most won’t Unsolicited feedback is important, but you shouldn’t rely upon it as your only gauge of field attitudes.

(more…)

Is Your Direct Selling Website Working Well For You?

Friday, May 22nd, 2009

According to Wikipedia, a website is a “collection of related web pages, images, videos or other digital assets that are hosted on one web server, usually accessible via the Internet.”

That’s the simple definition, but a website is really much more than that.

For direct selling companies, a website is also your front door for current and prospective representatives, customers, and if yours is a party plan business, for hostesses as well.

Is your website welcoming your visitors?

(more…)

Recruiting at the Party

Friday, May 22nd, 2009

When and How to Do It

At home parties, we want consultants to sell products, to obtain bookings for future parties, and to introduce the income opportunity to others.

Here are some tips you can share with your sales force on how to recruit at parties.

1. Before you arrive, be sure you are “dressed for success.”

(more…)

Print This Pageprint

 
Home        About        Clients        MLM Consulting        Party Plan Consulting        Request Information
Blog        Resources        Industry Events        FAQ        Newsletters        Site Map